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The talent of such designers as Gordon
Buehrig and Alan Leamy inspired the designs of E. L. Cord's Auburn Cord
Duesenberg Company . These designs gave E. L.'s company the ability to
continue operations and produce some of the most stunning examples of
classic automobile design despite the depression.
Auburn's mission was to provide a stylish
and innovative automobile to the public at an affordable price. That
mission was accomplished with amazing results. In 1931, the Auburn was
introduced with new styling thanks to Leamy. The new designs were so
popular over 4,000 orders were taken at the New York Auto Show alone.
One of the few changes made for 1932 was
the choice of making a Columbia two-speed rear axle standard equipment
on all models. Fortune hailed the 1932 Auburn as "The biggest
package in the world for the price."
Auburn
produced 11,145 cars in 1932 from only two models, the 8-100 (pictured)
and the 12-160. At the time the 12-160 was priced at only $975 for the
coupe version and remains the only twelve cylinder car ever sold in
America for less than $1,000. Auburn cars had to be priced economically
at this time as sales were plummeting. 1932 production was less than a
third of what was produced in 1931 (34,228 which was Auburns greatest
year) and was the last year that production would be over 10,000 units.
Auburn suffered nearly a million dollar loss in this year of the
depression.
|
Year |
1933 |
|
Make |
Auburn |
|
Model |
8-105 Salon Phaeton |
|
Engine Location |
Front |
|
Drive Type |
Rear Wheel |
|
Engine Configuration |
S |
|
Cylinders |
8 |
|
Aspiration/Induction |
Normal |
|
Displacement |
269.00 CU IN. | 4408.9
cc. | 4.4 L. |
|
Horsepower |
100.00 HP (73.6 KW)
|
|
HP / Liter |
22.7 BHP / Litre |
|
Fuel Type |
Gasoline - Petrol |
|
Gears |
3 |
|
Transmission |
Manual |
|
Doors |
4 |
|
Exterior |
|
Wheelbase |
127.001 in | 3225.8 mm.
|
|
|
|
